Revolutionary 3D design & visualization tool for packaging impresses judges with speed, ease of use and reduced time to production
London, UK (July 29, 2014) – Packaging is vital to every business whether the function is keeping product safe in transit or standing out on store shelves. The process of creating a package can be long and expensive, as well as subjective until a prototype of the final piece is in hand.
Shortening the life cycle from concept to mock-up not only means a company can keep up with trends in the marketplace, and increased flexibility allows for quick adjustments to design ideas throughout the process.
Offering a complete solution to these issues, IC3D Suite stood out to the 2014 InterTech Technology Award team from Printing Industries of America, and has been recognized for innovative excellence in the graphic arts industries. The award will be presented at Graph Expo in Chicago, IL on September 28, 2014.
What is IC3D Suite
IC3D Suite, inspires 3D creativity for packaging designers and creatives working in Real-Time. This unique application allows 3D visualization, ideation and design for all packaging and label creation. IC3D Suite’s comprehensive 3D model and material libraries support flexible packages, bottles, cans, folding cartons, shrink wrap and labels, as well as in-store simulation of products on shelves and POP displays.
The software incorporates Image Based Lighting for accurate colour rendition of Brand colours and Real Time, patented 3D mapping, “Smart Wrap,” that allows labels and artwork to be accurately placed and wrapped onto complex packaging models. Special effects, such as metallics, foils, holographic and lenticular can be created & visualized.
IC3D Suite also includes a new “Smart Shrink” feature which allows designers to see interactively how their artwork will look on single and multiple objects using shrink film.
Early users of the software have reported cutting their time-to-market cycle in half, greatly reducing the cost of creating new product designs, variants and reducing errors.
The Judge’s Perspective
“It enables more customers to better engage with the packaging because it’s so quick, and greatly reduces the time to production,” said Dr. Mark Bohan, Printing Industries of America Vice President of Technology and Research. Incorporating an entire team in the design and refinement of the packaging lets all the voices be heard without having to wait weeks between mock-up production. Being able to see packages and labels from all angles, as well as in real scenarios brings the design to life on screen in a way that has been difficult to replicate in the past.
See IC3D Suite Live at Graph Expo
“We are honored to receive the 2014 InterTech Technology award for IC3D Suite,” commented Creative Edge Software CEO, Nick Gilmore. “Being recognized for the advancements IC3D Suite provides to the packaging world solidifies our view that we have a unique, compelling & complete solution to offer. Our talented R&D teams time and effort developing this powerful system has made a real difference to those using it.”
IC3D Suite certified dealer in the US, CGS Publishing Technologies International, will demonstrate the latest version of IC3D Suite at Label Expo, booth (#6512) in Chicago’s Donald E. Stephens Convention Center, September 9 – 11, 2014 and at Graph Expo, booth (#637) in Chicago’s McCormick Center, September 28 – October 1, 2014. To request an interview or product demonstration, contact Kate Barr at (kate@cgsusa.com or 612-870-0061).
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Contacts
| Kate Barr, Marketing Specialist Email: kate@creativeedgesoftware.comCGS Publishing Technologies International 100 North Sixth Street, Suite 308B Minneapolis, MN 55403 USA Phone: 612-870-0061Trevor Haworth, CEO Email: trevor@cgsusa.com |
Nick Gilmore, CEO Email: nick@creativeedgesoftware.comCreative Edge Software LLC 60 Greentree Drive, Suite 101 Dover, DE 19904 USA Phone: +44 7795 298787OEM, Distribution & reseller opportunities Email: sales@creativeedge.com |
Web sites: www.cgsusa.com www.ic3dsoftware.com